3/1/2007 — Business Trends Quarterly — In an in-depth assessment, BTQ makes it clear that today’s application-centric business model is intensifying the focus on application delivery. However, simply adding infrastructure power is not adequate to meet the demands of end users. Instead, the publication advises, “What’s needed is a complete end-to-end infrastructure focused solely on improving the application experience.” The “Spotlight on Application Delivery” section offers four major articles on the topic:
GET EVERYBODY IN THE BOAT – Gartner analysts Mark Fabbi and Joe Skorupa discuss application delivery networks – their impact and their future.

CAUGHT BETWEEN A ROCK AND A HARD PLACE –Trends in application delivery are linking it more closely to the success of the business.

ANALYST HEAD-TO-HEAD – EMA and Citrix square off to discuss the importance of application delivery and how different options solve many business challenges.

WHY APPLICATION DELIVERY IS THE NEXT BIG THING –Citrix application delivery infrastructure enables businesses to get applications to users with the lowest cost, reduced risk and increased agility.